About This Article
Adobe announced plans to acquire Semrush in a 1.9 billion dollar deal that brings SEO, GEO insights, and AI search visibility directly into Adobe Experience Cloud. The combination strengthens AEM, Adobe Analytics, and Adobe Brand Concierge by giving brands clearer insight into how their content appears across search engines, AI generated responses, and owned digital channels. This move positions Adobe to support marketers and digital teams as customer behavior shifts toward AI driven discovery.
Key Topics Covered
- ✅ Adobe
- ✅ Semrush
- ✅ AEM
- ✅ Adobe Experience Manager
- ✅ Adobe Experience Cloud
- ✅ Adobe Analytics
- ✅ Adobe Brand Concierge
- ✅ SEO
- ✅ GEO
- ✅ Search Visibility
- ✅ Generative AI
- ✅ AI Search
- ✅ Digital Experience
- ✅ Content Supply Chain
- ✅ Enterprise Marketing
- ✅ Brand Visibility
- ✅ Large Language Models
- ✅ ChatGPT
- ✅ Google Gemini
- ✅ AI Marketing
- ✅ Digital Marketing
- ✅ Customer Experience
- ✅ Web Content Management
Category
Business - business insights and analysis
Author
Written by Michael Vicente
Publication Date
Published on 11/19/2025
Engagement
This article has been viewed 107 times and shared 0 times.
Source
Source: Adobe Newsroom - View Original